Farewell Universal Analytics :(

Farewell Universal Analytics :(

Google has announced it is going to replace Universal Analytics with Google Analytics 4 meaning that you will want to make the switch (sooner rather than later) to ensure you maintain access to your historical data and that it stays intact. First released in 2012,...
Startups: Why Failure Is Not An Option

Startups: Why Failure Is Not An Option

According to Forbes, 90% of all business startups fail. It’s a statistic enough to make anyone on the verge of a new business venture shudder to their very core. But why does this surprise/shock? Failure is, after all, a very real possibility. And despite what you...
Yoplait – Greek Style Yogurt

Yoplait – Greek Style Yogurt

After we had created the previous packaging design of Yoplait’s ‘Greek Style’ yoghurts (also producing print ads to promote this product in the Weight Watchers magazine) we were contacted again in 2013 to take on another redesign. Yoplait were looking to update the...